Every year when Earth Day comes around, the topic of how we can keep our planet healthy becomes more prominent. As Earth Day 2018 approached, I wanted to do some more research on how Aveda helps the environment every day. There are so many reasons why I love Aveda. I think the biggest reason of all is their commitment to environmental responsibility. Aveda is environmentally conscious is a multitude of ways. One of them is through their responsible packaging.

Earth Day 2018: Responsible Packaging

Aveda is the first beauty company to use 100% post-consumer recycled PET packaging. As of right now, approximately 85% of all of their products have this type of packaging.

With every package we develop, we’re mindful of our environmental footprint and work to minimize our packaging and maximize our use of recyclable and post consumer recycled materials.

Now if it is not possible for Aveda to use 100% PCR material for their packaging, they will use a combination of post-consumer recycled material and bioplastic. Both the Dry Remedy Moisturizing Conditioner and Masque tubes are made out of this combination. The bioplastic that Aveda chooses to use is 96% derived from plants and 4% from petrochemicals.

What Does Earth Day 2018 Mean to Me?

Earth Day is such an understated holiday. I think it should be considered a much bigger deal than it is. Keeping the Earth as healthy as we can, will only help us in the future. Some of my favorite memories are times that I was able to immerse myself in nature. I am mortified by the idea of there ever being a time that I couldn’t lay out on the beach, or walk through the nature trails by my house.  I truly believe that as humans, we have a responsibility to do our best to keep our planet in the best shape possible.

Until Next Time,

Josie 🙂